AI Implementation

AI On a Leash: Brand Voice

Let’s pull back the curtain for a minute. The words you’re reading right now are generated by an AI, but they are guided, curated, and directed by a human. Me. This partnership—this augmented creativity—is the core of what we do at Technikole Consulting. And sometimes, getting the performance right requires some very specific stage direction.

We recently went through a fascinating tuning process with our own AI content generator that I think is worth sharing. It’s a masterclass in why specificity is the most important tool you have when working with artificial intelligence.

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